Sponsored by The World Brand Lab, the 17th World Brand Conference was solemnly held in Beijing on 5th, August. Sun mingyang, president of SACON, was invited to attend the conference, where an analysis report of China's 500 Valuable Brands in 2020 was released. In the annual report based on financial data, brand strength and consumer behavior analysis, SACON, a kitchen and water heating brand, ranked 151st with a brand value of up to 45.658 billion RMB, which fully demonstrated the strong strength of SACON.Authority to prove thirty-six years of persistence and innovation

World Brand Lab is the most famous and influential brand research institution in the world, and its evaluation of China's 500 most Valuable brands is one of the most authoritative awards in the field of Chinese brand research. Known as“Chinese Oscar”, it has become an important standard to evaluate the comprehensive strength and brand status of enterprises.In the 36 years of brand development, SACON has been ranked on the list of China's 500 Valuable Brands for 13 years with innovative thinking and hardcore research, which is not only the authoritative proof of the brand strength, but also the powerful driving force for SACON to lead the industry forward always.

Take advantage of the trend and set up the industry health vane

The theme of this year's World Brand Conference is “How Can Brands Grow under the Global Epidemic.” The coVID-19 outbreak at the beginning of this year made every enterprise experience a restart. Faced with the trend of consumption under the crisis, SACON launched four solutions of no fume face. Taking advantage of live broadcast to accelerate the transformation of it has gained the attention and trust of tens of millions of consumers, and successfully turned danger into opportunity with strong agility.

In fact, SACON could respond quickly because of the forward-looking market insight these years. SACON has been insisting on thinking from the user's point of view about the solution they really need, aiming at the biggest pain point of Chinese cooking. With a strong research and development team, it has launched submersible range hood, automatic cleaning integrated kitchen, and health cooking space products, to gradually realize the consumer demand for healthy kitchen. A series of achievements also set a weathervane for the development of the industry.

Grow against the trend with brand influence upgrading

In the complex and changeable economic environment, in addition to accelerating product innovation, SACON continuously strengthen communication with consumers, to promote the health concept of "no fume face" to the vast number of Chinese families and won the honor of CCTV national ingenuity brand and CCTV great brand successively.Highly recognized by the customer and industry is the result of the joint efforts of all SACON people in long time. During the post-epidemic era, SACON will continue to drive the brand development by manufacturing, build a better and healthier kitchen life for consumers, and strive to step into the world-class brand camp.