On 14th Mar, SACON, a leading brand of kitchen and bath industry, held 2019 product launch conference on AWE with the theme of “No fume face”. Industry experts from various fields and media partners gathered at the scene to witness the new chapter of SACON brand development in 2019.Fulfill hundreds of millions of families

At the meeting, Chen gang, deputy secretary general of home appliance association expressed his appreciation for SACON's continuous innovation and development of the industry over the past years. He explained, at present, China's kitchen industry has entered a period of adjustment after experiencing rapid growth. SACON is constantly releasing potential power of its brand with core technology. The growth of sacon in 2018 is the best presentation of adhering to user-centered innovation.“User's yearning for a better life is SACON's goal of constant struggle.” Sun mingyang, President of SACON, also said in his speech that SACON will fully implement the spring strategy in 2019, and there is no end to innovation. What SACON are sticking to is to fulfill the billions of families.Submersible range hood and fume isolating stove upgrade

To fulfill hundreds of millions of families, we should not only provide users with high-quality products, but also provide users with happiness beyond product functions. Face the different problems of the familes, SACON gave a solution at the meeting. Since SACON launched the fume isolating stove and submersible range hood in 2018, it have been favored and recognized by more and more consumers. At the same time, under the guidance of SACON, this type range hood is becoming a new category of the industry. At the conference, chief product officer, Zhang announced, on the basis of the original submersible range hood, SACON will expand eight models, including intelligent, fashionable, high-end and various functional selling points, covering the low, medium and high consumer demand, but all the core technology of the submersible range hood will not change.And the fume isolating stove SACON invented, also become more fashionable and intelligent through upgrade, once the stove start, wind wall will be automatically formed kitchen from 3 sides. At the same time, the small size plate, more suitable for Chinese kitchen. The upgraded SACON submersible range hood and fume isolating stove will make cooking healthier.Four black technology, make the kitchen understand love more

At present, the integration of science and intelligence has become the trend of the industry, high-end technology products also more and more popular. At this conference, not only launched submersible range hood and fume isolating, but also released 4 black technology that sacon mastered.

Projection touching technology, could form an operation panel through light projection. Operate directly on the screen, much smarter and simpler. Plate sound production technology, with a plate only, could enjoy pleasant music. Turbine inverter technology, make the fume suction better and stronger. Cordless charging technology, with specific device, could make the kitchen cleaner and simpler.

SACON believed that the kitchen is not only a cooking place, but also a smart space integrating cooking, social and entertainment function. The new kitchen system composed of four black technologies of SACON is the core experience area for SACON to create the most beautiful family.Ma xiaoshuai IP image

How to better communicate with young consumers is the concern of all enterprises. At this conference, sacon grandly released the IP image of Ma xiaoshuai. The personification image of the cute and interesting Ma xiaoshuai, promote the sacon brand of young and energetic. SACON has taken the horse as his spiritual totem since the beginning of his establishment. Loyalty, wisdom and persistent of the dark horse spirit has been driving SACON forward development. The giant bronze horse sculpture standing in SACON industrial zone, is the landmark building of SACON.   Hou, director of the Marketing Department of SACON, said that ma xiaoshuai is the unique IP image of the brand, which will also be the differentiated identity in the future. In the future, we will launch more derivatives of pony xiaoshuai, hoping to establish a closer communication with young consumers.  The F&H institute is a joint venture focusing on women's health  

In addition, shuaikang established F&H research institute, namely Fashion &Health research institute. Through the cross-industry alliance with fashion and health industry brands, we will create a platform providing solutions for the health and beauty problems of Chinese women. Hou weidong, marketing director of SACON, said that protecting women's health and beauty is one of the most parts of SACON's achievements. We will set up the F&H research institute as a platform to call for more brands to pay attention to women's health. In the exhibition hall of SACON, a theme exhibition of F&H research institute has also been set up, so that more women can pay attention to the health of cooking in the kitchen. Whether it is upgrade of submersible range hood and fume isolating stove, or the infinite imagination of kitchen black technology, or the creation of Ma XIaoshuai image and establishment of F&H research institute, all are the powerful measures SACON promoted. Under the background of the country vigorously implementing the rural revitalization strategy, SACON as a great brand, will resonate with the great era. Through extremely innovative products and services, we can satisfy consumers' yearning for a better life, assist the construction of beautiful villages and communities, continuously to improve the happiness of Chinese families.